I took the lead on the creative of a distinctive brand for a new club with mission to unite individuals in the app marketing industry, fostering the exchange of breakthrough ideas and top strategies for user retention.
Collaborating closely with external partners expanding our reach, making the company more visible, impactful in the industry, and increasingly appealing for collaboration.
My approach: Make the club's brand identity looks like a 90s sport club mixed with the 90s blockbuster pop culture to reflect the idea of a community and solidarity.
